Take hold of your life, your work, and your affect on others.

I’m a optimist, I dream big, and am not afraid of your crazy idea.  Crazy ideas are the start of some of the best businesses I know.

I myself have started nonprofits, small businesses, and startup companies – some just by myself, and some with business partners.  I’ve learned a lot, but the one thing that stands out is the need for someone who has been where you’re going to support you as your passion and work blend.  Women are 60% less likely to start a company than men, and while I can’t change that, I can provide support to those who take the leap.

I started my first business alone.  I rebranded it alone.  I pivoted its scope alone.  And that made it way harder than it should have been.  It took me years to discover my own Business Blind Spot.

I don’t want you to have to go through the same thing.  Seriously.  Taking the leap to being an entrepreneur takes serious ovaries (after all, we’re female entrepreneurs), and you deserve to have the best support.  That’s why I’m here.  Not only can you work with me long-term to develop your custom business tool kit and the habits of a successful entrepreneur, but you can take advantage of a VIP Day to powerfully launch into the next phase of your work.  You are not alone, so you shouldn’t have to go it alone.

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An increasing library of workbooks, cheat sheets, and eBooks that will help you grow your business.

My Journey (in a nutshell)

2005 —  My career in Relief & Aid Work begins when I head to the Dominican Republic to build schools for a week.  I learned how to make cement and mortar by hand with a shovel.  A young girl I connected with gave me her necklace that matched her sisters.  I’m touched, knowing this may be her only jewelry, and take it as a sign I am on the right path.

2006 —  I enroll in the National Civilian Community Corps (NCCC) as a Corps Member for a year of Disaster Relief work across America.  I discover feminism, a killer work ethic, and the fact that I can do things without guidance (aka. empowerment).  I receive the Spirit of Service Award and the Bronze Congressional Medal for service.  This is the best year of my life.

2008 — I receive the Silver Congressional Medal for service after leading several Katrina Relief missions.

2009 — I graduate with a degree in Anthropology and reenroll in the NCCCs as a Field Team Leader.  I’m deployed on tsunami relief in American Samoa where an aftershock and tsunami warning start my Post Traumatic Stress Disorder journey.  I receive the Gold Congressional Medal for service, but no longer feel like I understand my path.

2010 —  My deployment ends, but I find myself completely out of touch with myself.  Night terrors, panic attacks, and depression ensue.  I try to start a nonprofit of my own to continue the Aid work I love, but after several missions, it falls apart.

2011 —  I apply and am enrolled in Rising Women Leaders, a program sponsored by Huntington Bank in support of local Female Leaders and their careers.  I discover I have PTSD which is why I have panic attacks when I try to do service-based work, but hide it from everyone.  This is the same time period that military personnel are committing mass shootings with blame falling on PTSD.

2012 —  I see the writing on the wall at my job and start my first company, GreenCup, still in business today.

2013 —  I try my hand at a startup that would overhaul the Student Loan Industry.  After months of planning, the financials just didn’t work.  I wrote a blog about what I learned, and moved on.

2014 —  Another startup, this one with legs, called Fuse West Michigan.  We planned a Worlds Fair style event for the Design Industry in West Michigan, with backing from three universities, the State of Michigan, and other local organizations.  It ultimately fails due to a cofounder leaving in a disruptive manner.  With each venture, I’m still trying to find my path, since Relief and Aid Work are no longer an option.

2015 —  I start a Kickstarter for a book I am to write about the way technology has changed us from the perspective of the Greatest Generation.  I travel the country by vehicle interviewing people born before 1940.  It’s the closest I’ve gotten to the work I used to do, and I love it, but I push myself too hard and have a breakdown when I return home.

2016 —  I finally begin ongoing therapy for the PTSD.  I start to feel whole again and find the strength to look for my true path.  I realize that I was born to help people, and Aid Work was just one possible form.  I discover Coaching, and found Veronica Kirin, Inc.  I start speaking to groups of students, women, and girls about my journey to empower them so they don’t have to wander in the dark like I did.  My podcast, Degrees of Separation, runs for nine episodes.

2017 —  GreenCup receives the Top Women Owned Businesses award.  This is the first award I’ve received since my Aid Work years.  It affirms that I may be on the right path again.

But enough about me.  Let’s talk about you.